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Milan 12.04.2024

Salone del Mobile 2024 Puts Humans at the Center

The Salone del Mobile, now in its 62nd edition, takes place from April 16th to 21st and is being held once more at the Fiera Milano Rho and, above all, in the countless installations of the Fuorisalone that will make the city even more dynamic.

“Evoluzione” (Evolution), understood as the ability of design to evolve by adapting to changes, and to always keep up with the times without forgetting tradition, is the theme of the event. For the new layouts, focused on the individual and their experience, techniques from neuroscience have been used, capable of reducing travel times between installations/events by 10%, increasing the sense of orientation by 15%, and the memory of the experience by 40%.

The whole city, as always, will be animated by the installations and events of the FuoriSalone. The theme of this edition is "Natural Matter," which promotes the idea of sustainability and conscious design, inspired by nature.

The SaloneSatellite, celebrating its 25th anniversary, will give more space to designers under the age of 35. Special attention will be given to the International Bathroom Exhibition and EuroCucina, where visitors can experience tastings linked to food design.

In this sector, you can admire the CMF project of the built-in Modern Series oven, created from the collaboration between MM Design and Bertazzoni. This product is an expression of research and material, chromatic, and finishing innovation. The hues belonging to the gold family and a soft and pleasant texture to the touch will provide unexpected emotions.

We are looking forward to seeing you!

Pavilion 4, Stand D16

Read the letter also in:

Italian

Maria Elisabetta Ripamonti

BUSINESS DEVELOPMENT MANAGER EUROPE

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