GUI DECLINATIONS FOR MARKET POSITIONING
Chief among these aspects is that of the user interface, which must be able to communicate with the professional in a simple and immediate way. MM Design, commissioned by Cefla Medical Equipment (a leading international group and leading European manufacturer of dental equipment), has developed an innovative concept for the Graphic User Interface, and after careful research, designed a platform that was subsequently adapted to the 4 main brands of the group: Stern Weber, Castellini, Anthos, and Mocom.
For each brand, an interface has been developed that incorporates the signs and language used in the equipment. MM Design has also introduced a new iconographic approach and better navigation on the various levels, thanks to intuitive animations, distinguishing the various brands between them, by virtue of their positioning on the market.