Cooking and Design
There are many communal elements between the culinary arts and design, including fantasy, sensitivity to shapes and colors, creativity in combining different components, continuous experimentation, rediscovery of traditional recipes and future projections (thanks to revolutionary techniques), and even storytelling.
Cooking, not simply understood as the implementation of a recipe but as the mastery of making food for the eyes and the soul (often enhanced by its story and preparation), has very much become a global trend throughout the world. Cooking almost becomes a therapeutic activity within the whirlwind rhythms of stressful days. Cooking is a gesture of attention to those around you and not a simple response to the physiological need to feed oneself.
A continuous interest in cooking can be seen by an ongoing increase in cooking show viewership, evident by the popularity of these shows on televisions all over the world for over 15 years now.
Young people are also rediscovering cooking. In fact, cooking professions rank third among the most coveted jobs for people under 30 in Italy. This could be perhaps because it is a way to express technical competence as well as great creativity.